Our community matters and our members work on a broad variety of things that matter in our community. Recognizing this, the Chamber of Commerce has undertaken an initiative that we call CommunityMatters to highlight the important role our members play in building community. The goal is provide opportunities to connect and reconnect our members to their customers and constituents in the community. More than fifty Chamber member businesses and organizations have joined the CommunityMatters initiative since it started in 2007.

The CommunityMatters initiative has consisted of a variety of features:
  • The Essence of Los Alamos and White Rock was introduced in November 2007 and is published bi-monthly. Essence highlights member connections within our community and provides inexpensive marketing opportunities. Essence offers participating members the opportunity to advertise for the entire year for a small, one-time fee.
  • The Chamber Going Green initiative recognizes member businesses that have made a commitment to sustainable practices.
  • Videos promoting the benefits of local expenditures have been placed at the Reel Deal and on Comcast and on the web on YouTube The videos communicate the benefits of local expenditures for community life and for tax-funded infrastructure and services.
  • fyiLA.com, a comprehensive portal serving the information needs of local area residents has been launched.
  • We have initiated a consumer feedback process to gather and organize information that can help members improve their businesses and services. An online form for feedback is available at fyiLA.com. Individuals providing feedback are automatically registered for a periodic Chamber Check drawing.
  • The Chamber facilitated a series of community dialogues addressing community preparedness for helping people deal with effects of LANL uncertainties.
  • The 3/50 Project is a grass roots initiative that invites participants to support their local economies "three stores at a time." For more information on the 3/50 Project please read.
  • The Los Alamos Chamber Coupon Book allows Chamber members to connect their offers with thousands of visitors, students, and new residents each year.
  • The Chamber facilitated a reusable, recyclable shopping bag program that has distributed thousands of environmentally friendly reusable bags to local residents. Community groups may take advantage of a fundraising opportunity as part of this feature.
  • Assets in Action is a community building project of the CommunityMatters initiative.
  • Any Chamber member can join the CommunityMatters initiative. Contact the Member Services Coordinator at 505-661-4816 for more information or to join.